Westfields Concession Management: Reagan National Airport

Metro Domination Campaign – Reagan National Airport

National Airport has many upscale shops located pre-security. The goal of the campaign was to get more foot traffic to these shops during the holiday season using the National Metro stop as a connection. TGD created a Metro advertising domination campaign for the National stop that was installed on the final shopping week before the holidays.

The shops saw a significant increase in foot traffic and sales. The campaign was repeated the following season with new graphics.


Metro Domination
Metro Domination
Metro Domination
Metro Domination
Metro Domination
Metro Domination
Metro Domination
Metro Domination
Metro Domination
Metro Domination
Metro Domination
Metro Domination
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