Assessment, Strategy and Implementation
American Congress of Obstetricians and Gynecologists
The annual meeting of the American Congress of Obstetricians and Gynecologists (ACOG) is a key component of the association’s mission to provide practice-based education to its members, as well as a valuable source of financial health. When faced with declining meeting registration numbers, ACOG turned to TGD for help with an event promotion strategy. TGD methodically developed a successful plan, accompanied by compelling collateral, to reach ACOG’s busy members.